Lecturer: Nor Hashim Bin Abu Samah
Topics:
1. Name/Business Card.
- Name
- Logo
- Address
- Contact (phone or e-mail)
- Design (Interesting & attractive)
- Mention services/specialist in
- Font types/colors
- Optional: tagline, moto, company's reg. no., recognition
- Optional: tagline, moto, company's reg. no., recognition
2. Exchange Name/Business Card
- Confident
- Respectful & honour
- Face-to-face
- The card facing to receiver while giving it
- When received a card, read it & memorize the person name before proceed to keep it in
wallet/pocket.
- Prolong a discussion (try to find a connection)
- Mention their name again before end the discussion.
3. Choose type of Company (Enterprise or Sendirian Berhad)
- Enterprise; privately owned
- Sendirian Berhad: Bigger company
4. Choose Company's Name.
- It can be described the business
- Easy to remember & mention.
- Never use emotional & spoiled words
- Positive
- Avoid wrong/dirty perceptions
- Avoid inappropriate International term.
- Do not over claimed
5. Choose Type of Business
6. Difini Keusahawanan:
"....proses menghasilkan sesuatu yang berlainan dari segi nilai dengan memperuntukan masa
dan usaha yang banyak sambil mengambil risiko kewangan, psikologikal (kognitif/mental) dan
sosial, dan mengharapkan ganjaran dalam bentuk kewangan, kepuasan diri dan kebebasan....."
7. Next class review.
- Present Name/Business Card
3. Introduce Company (CEO introduce company's name & products)
CEO introducing company's name & products |
4. Brain Profiling
Task / Assignment
Asgn: